Backstory: I met a lovely new birth coach yesterday, Theresa Smyth, who mentioned that her clients are spreading the word about her practice.
My inner critic said, “What’s wrong with my practice? Why aren’t my clients sending me referrals?”
I landed on an unconscious commitment — to let my amazing resources go unused. Gather dust. In this case, my client list. So later today, I’m going to send out a newsletter asking clients to send me referrals. I have a referral bonus ($20 off your next session if a new client books), and I haven’t been making the most of it.
I began to wonder — who’s behind my unused resources habit? I love to take classes, read books and articles, watch educational videos…and I don’t always incorporate this new knowledge into my practice or my life. It becomes a static piece of my collection. I have a Collector persona, and here is her story.
Collector, what’s most important to you?
To gather as much as possible. Keep it tidy and organized.
Collector, what are you most proud of?
Collector, when did you make your first appearance?
Collector, who did you learn your style from?
Collector, what are you most afraid of?
Collector, what do you really want?
I think the “gem” of my Collector persona is to be a curious, questioning, life-long learner. I wonder how I can let my questions guide me into a deeper understanding of my
collections library. How can I be playful and have fun while exploring my library?
If you want to discover your personas, loosen their grip, and learn how to play with them, contact me for a free 30-minute coaching consult!